“Imagine if it [cannabis] was never prohibited. Cannabis would be a trillion-dollar industry that was ours...I also microdose with psychedelic mushrooms for healing past traumas and functional mushrooms daily.” -Dreka Gates
Canna culture is growing worldwide and it’s finally getting a long-overdue feminine makeover.
The patriarch has normalized clunky grinders, crusty rolling trays, and bulky stash boxes. Today’s cannabis experience is bolder, sleeker, and deeply intentional—an extension of personal style, daily rituals, and self-expression. And at the center of this shift? Women who consume with purpose, style, and presence.
Girlie Stoner Era
Most large brand tampons have been found to have high levels of toxic, cancer-causing chemicals in them (Aljazeera 2024). Unfortunately for womb owners, tampons have existed for thousands of years, and only now has this study surfaced in 2024. This has been the trend for so many years, where women and their issues have been placed on the back burner.
However, on a more positive note, women around the world are fighting for their rights and acknowledgments, especially in our favorite industry... OUID. In 2023, Vice wrote about a study conducted that found “young women are using **** more than young men now.” And it’s only the beginning. Besides, THC comes from female plants anyway.
With women becoming more prominent in the industry, we see new takes that were never explored before. For example, Dreka Gates and her herb-based wellness brand Dreka Wellness or Victoria Louisa Sanders selling flower for the gworls with Good Day Flor. These are only a few of the Black women leading the rise of femme cannasseur.
Products for YOUR Womb
There are now ouid products for your period that are safe to use such as Your Daye tampons, Emma & Clyde, 20 Sumthings and Dreka Wellness. This expansion of products for womben has also shown a rise of femme users, especially for health reasons. Where yesterdays stoner had Rick & Morty gear, today’s stoner has the cutest and most dainty accessories and healthy wellness products for our wombs and aesthetics.
From Tool to Wearable Accessory
Smoking accessories are becoming more than just functional—they’re fashionable. They’re pieces that are set apart; curated to accentuate life, just like skincare routines or your everyday jewelry stack. Just like we’ve elevated gym fits and self-care Sundays, we’re elevating the smoking ritual.
Enter the Gaïa Ring—our signature roll-and-go piece that’s both statement jewelry and on-the-go smoking tool. It’s discreet. It’s mindful. It’s a piece made for a curated ring stack.
One of the benefits of having functional jewelry for stoners is the ability to move freely without worrying about the ring or what’s in it. You can game and puff or even enjoy pilates class and blunt breaks. Your accessories should reflect that duality—not mute it.
We created the Gaïa Ring as a response to that need.
Named after the earth goddess and designed to fit seamlessly into your life, the Gaïa Ring is a piece of wearable stash tech. Whether you're at brunch, the beach, or catching a 6AM flight to Tulum, it’s the discreet + elegant way to carry what keeps you grounded.
Throwing out the old stigma of ‘what a stoner should look like’ has been a sign of the times.